Totally free Stuff Alert! This Is the Very best Swag We Nabbed at the 2014 Los Angeles Auto Show

Everything’;s better when it’;s totally free

In between sprinting from press conference to press conference, conducting interviews with auto execs, taking hundreds of photographs, and all the selfies we take in front of new supercars, 1 of our preferred issues to do at auto shows is gathering swag. We’;re talkin’; totally free stuff here, the tiny trinkets, posters and pamphlets, and press materials—info on new debuts, existing models, and concept cars—that automakers give away at their booths to haggard journalists like us. Normally, these things are not obtainable to the public, so at the 2014 Los Angeles auto show, we snatched up a bunch of swag to give you a taste of the auto-journalist life.

Alfa Romeo, Chrysler, Dodge, Fiat, Jeep, and Ram—in a pen

The pen, as they say, is mightier than the sword. That statement counts for double when the pen is equipped with an 8-GB USB stick stacked with the most current on Fiat-Chrysler’;s products.

Jaguar saves the manuals

Jaguar is literally saving the manuals—both the of the transmission and paper how-to assortment. As portion of its rollout of the stick-shift 2016 F-kind, Jaguar released a valuable guide to driving a common transmission and performing so is the very best thing ever. As a bonus, Jag even threw these sweet Save the Manuals–style buttons in for excellent measure.

Mopar crucial and cylinder press kit

What far better way to provide an overview of Mopar’;s comprehensive replacement-parts and accessories catalog than to load that details onto, effectively, components?

Mopar important and cylinder press kit

Fiat-Chrysler is identified for providing away inventive swag, and this essential/cylinder combination does not disappoint. In case you have been wondering, the USB stick is constructed into the end of the key.

Lincoln Black Label booklet

It might look basic and outdated, but a nicely simple booklet is by no implies undesirable if it’;s accomplished proper.

Lincoln Black Label booklet

This pamphlet’;s 4 pages briefly but efficiently cover the 4 interior and exterior style themes accessible on the new Black Label MKZ and MKC models. As a bonus, it really is recyclable. Or edible. (We consider so, at least.)

Maserati 100th anniversary celebration

This year marks Maserati’;s 100th anniversary, so as you’;d count on, the firm was celebrating in complete force at the L.A. show. The prize for us? 2 booklets, a single of which turned out to be practically 50 pages extended and covers the brand’;s history and its present lineup.

Maserati 100th anniversary celebration

You would not count on Maserati to use ho-hum photography, would you?

2015 Chrysler 300 press kit

2015 Chrysler 300 press kit

2015 Chrysler 300 press kit

Totally free Stuff Alert! This Is the Very best Swag We Nabbed at the 2014 Los Angeles Auto Show